How Much Effort does Web Content Management Save?

There was once a time when a “web presence” may have meant a static HTML site with a few dozen links, a few banner ads, and a guest book. Now with the rich capabilities of modern devices, high speed internet and wireless networks, and a web economy that is based on traffic as much as it is based on direct sales, a website must be as dynamic as the modern online world. The number of technologies for building web technology (Javascript, Flash, MySQL, CGI,  PHP, Perl,  XHML, Python, JSP, JSF, Ajax, the list goes on and on)  is quite staggering, but the commonly occurring needs of an organization or a web business are usually centered on serving up pages or descriptions of items complete with imagery to the visitor. Furthermore, the explosion in social media has led to a need for greater networking and plug-in capability with the large well known sites. Let us break down what it would take to achieve a developer from scratch what is achieved by a web Content Management System (CMS).

A static website, one that simply displays text or images, is very easy to build with just knowledge of HTML or CSS, and more advanced websites can be created with Dreamweaver and other software suites. Updating these pages can be done manually, but doing so gets extremely time-consuming as a web page grows. A combination of PHP, JavaScript, and other technologies can make the user experience more interesting and cut out the ease of updating, and plugging into a backend database system such as MySQL can give the site much more value and cut down the cost to maintain given some initial development time. This is essentially the work that a ready-made CMS provides, and most can be installed with a single click and can take an experienced designer around $300 and a week of work to into professional shape.

However, there are circumstances in which a site developed from scratch may b e preferable, such as when the site provides an interesting and unique service that can’t be built easily with the templates offered by a CMS. In this case it could take months to develop a system similar in complexity to what a CMS provides. However, the issues that really make a CMS system shine through are maintenance and search engine optimization (SEO). Security, updates for the latest operating systems and mobile devices, and plug-ins for improved features and social network support are all developed by third parties, allowing the web developer and content manager to focus simply solely on maintaining the content. The cost and time savings during the operation of the site could be enormous and there should be as little down time as possible. As far as SEO is concerned, the techniques are numerous and a designer who chooses to work from scratch must be aware and able to implement all of them, but web CMS platforms are all pretty much optimized for SEO as far as th e design and framework portion of it is concerned.

Is a CMS the right web solution for you?

Web Content Management: A Few Dollars Spent Now For Many Gained Later

Do you often wonder if the content on your website is something that your viewers are actually going to be able to use? If this is a serious concern that you have most of the time, then you absolutely need to start looking into web content management.

A management system that helps you to control the type of data that appears on your site is something that enables you to control the flow of information that is appearing on your site. You may have a content rich site that you need to make sure maintains some level of consistency to it, and this is what the management system does for you.

An article on the topic from Hyland.com states:

A good web CMS should be intuitive for your users. It should give content writers the ease of creating and updating content on their own, freeing up web developers and SEO managers to design and tweak the system. It should be a collaborative system, allowing authenticated users the ability to edit, design, post and publish quickly and easily.

Clearly, the use of content management helps to take one more thing off of your mind while you are worried about the million other things that you have to think about as a business manager.

The use of outside sources to help you make sure that your website is great for customers is clearly an investment that you should make. Just for a little bit of money you can have a much improved service for those who help you to maintain your business in the first place.

Web Content Management Systems For Business, Communication And Self Expression

What Are WCMS?

Web content management, this title may seem to be an easy thing to define. In today’s modern world, the internet has proven to be one of the lifeline of the world. Be it business, home use, government, military, health services and other applications where a computer and communications are needed. By definition, web content management (WCM) or web content management system ( WCMS) is a bundled or in some cases, a stand alone program or application which is used to create, store, manage and deploy any content on webpages or websites. This is also a system software that provides, collaboration, website authoring and administration tools to let users with limited knowledge of programming language for websites to manage website contents. The contents can be graphics, text, video, photos or audio. It can index and catalog content and deliver it to any visitor. The contents can be delivered in a more personalized way and in different languages. The WCNS needs a systems admin and a web developer to set it up, but the system itself is a website maintenance tool for non-technical people.

What Are The Types Of WCMS?

There are three types of WCMS in use in the IT community.

  1. Online processing – this type applies to templates on demand. When a user visits the page or pulled from a web cache, an HTML may be generated or produced. This type has the ability to support add ons which in turn give extended capabilities including, blogs, forums, photo galleries, web stores etc. these add ons can be a paid license app or can be based on an open source. These add on are commonly  called as widgets, extensions and modules.
  2. Off-line processing – these types of systems pre process all contents intended for web publication. It applies templates before any publication to generate web pages. This type does not require a server to apply the templates at any request time.
  3. Hybrid systems – these types of systems combine the online and offline approaches in web publications.

Some of the popular  web content management systems are WordPress, Blogger, Joomla! And Drupal. WordPress and Blogger are the most popular WCMS. These two originally are blogging CMS and later on evolved into a full fledged CMS. Joomla is more complex than the first 2. Drupal is the most difficult but it’s the more secure. This CMS is used in the White House. With numerous WCMS available,  any individual can post create their own websites either for an online diary, to sell merchandise, do business  and share files.

What Are the Advantages and Disadvantages of WCMS?

If applied to a business, it will reduce customer dissatisfaction because of incorrect information, there is a high probability that a customer will re-visit the website, most search engines will rank the website with a higher user traffic. Most of the available WCMS is free, others have paid subscription which does not exceed $10.00/year. It can be customized easily, many cms tools utilize drag and drop capabilities for its design modes. It also has the ability to control the content to be published, when, how and who will publish the content.  Content creators will be able to take ownership for the information being published. And lastly and the most important thing is that it is made and designed where non technical people can use it with ease.

 

The Evolution of Web Content Management

We are beginning to see a convergence of the web content management and the web experience market. This will lead to further integration of tools that are usedfor social media management. This is a result of websites that are converting to the use of APIs for engaging users instead of content that will be loading from a content management system. An article on the San Francisco Chronicle explains how web content management is evolving.

“The Web Experience Management (WEM) and Web Content Management (WCM) markets are quickly converging making vendors pay close attention to integrating social management tools, according to two new research reports from Info-Tech Research Group.”

The increasing use of mobile devices has led to apps being used to improve the customer experience of a business. This has led to a decreasing importance of where content is displayed on a web page. Content will need to be formatted from a standard website to one created for mobile devices. Mobile apps and mobile website needs have led to a decrease in web content importance and an increase in user experience.

Businesses need to see this as the shifting of focus. Users are more likely to care about apps used for their device, then the underlying software. The same is true for computer users who use a specific browser and do not care about the type of operating system. This is a change in philosophy that will be the future of how a user experiences content on the web.

The way that web content management is evolving means that a business is able take advantage of this new landscape. A business is now able to extend the online awareness of their brand to the mobile web and social media.

What to Look for in a Web CMS for your Business

If you are a business owner and you have already made the educated and extremely cost effective decision to find a website content management system for your company, you have most likely begun to ask around and use online resources to help you in this important process. Simply running a search on a major engine will be certain to produce an overwhelming amount of results. There are a seemingly infinite number of websites offering to provide these services for your business. Although it can be tempting to simply choose to work with any one of these companies, there are some vital considerations you should take into account before making a decision to agree to content management services from any online based provider.

Web content management providers range significantly in may important characteristics that can directly affect the efficiency of your business. First and foremost, you can fully expect to find a wide range of variance in cost for these valuable services. Some companies offer website content management systems for free, while others charge thousands. It’s highly recommended that you try to get an estimate on service fees, analyze your business budget, and make a determination about whether the content management system you’re considering is something you can realistically afford.

It’s important to learn exactly what your website content management system will provide for your business. If there are any fees associated with the system, you certainly want to get detailed information about what will be included in the services. Different companies offer varying levels of technical and customer support. Certain providers offer strictly email based support, while others will provide this critical assistance by telephone. It’s highly recommended that you consider your level of technical abilities and make a decision about how you are most comfortable communicating questions and concerns.

You certainly want to find out if the web content management system keeps up with web browser releases and updates. Some content management providers charge per user account, while others offer unlimited user access to the system. Depending on how many accounts your business will require to function effectively, this is certainly an issue you want to consider when deciding which website content management system to use.

To learn more about web content management systems and deciding which is the right match for your business needs, please don’t hesitate to contact us at CMS Crunch immediately.

What to Look for in a Web Content Management System

For running any business, having a degree of control over the various aspects of the business is very important. In the same manner for running a website as well, having a degree of control over the authoring and administrative tools of the website is necessary especially if the website is of a small business company. A WCMS or Web Content Management System can provide a website owner all the administrative powers he wants to regularize and manage the content authoring and collaboration activities taking place on the website.  The following are some of the important features that must be looked out for in a web content management system for a small business.

Quick Installation

The first and most important feature to look out for in a WCMS of a small business is quick installation. Since the small businesses do not have the time to wait for a slow content management system to take months in getting ready to be used, therefore, they must look for a CMS software program that can be installed quickly and can be put to work immediately.

SEO Capabilities

The second feature that must be present in a Web Content Management System is built-in SEO tools. The software programs that have these tools make it a lot easier for the website owners to optimize their websites in the best possible manner so that they are ranked highly on the Search Engine Result Pages (SERPs) and can get noticed by potential customers.

Plug-in for Social Networking

The third most sought after feature in a WCMS for a small business is a plug-in for social networking services. Since the social media websites like Facebook and Twitter have become an important part of the lives of people, having a plug-in on the website that can allow them to link the website with their Facebook and Twitter accounts can rope in a lot of traffic for the website.

Powerful Tools

The fourth feature that a Web Content Management System must possess in order for it to become useful for small businesses is a powerful set of tools. A management system that provides advanced tools in addition to the standard tools and options provided by other CMS softwares can really help a small business company website in getting ranked highly on SERPs.

Multimedia Functionalities

The fifth feature that must be present in a WCMS is an abundance of multimedia functionalities. A CMS offering audio, video and slideshow functions can really help a website owner in making his site more interactive and appealing for a viewer.

Blogging Option

The sixth feature that a WCMS must have is a blogging option for the users. This blogging option is going to provide the website owner to keep updating the content on his website and keeping hold of the customer’s attention.

Help Documents

Help documents or modules are the seventh feature that a good Web Content Management System must provide its users. These help files must be very expansive and should provide a step-by-step guide to the users for navigating the tools and options of the software.

Content Management Systems for Everyone

Back in the late 1990s and early 2000s, starting your own blog or website was mainly for people who had existing knowledge about HTML, or had to do so through someone that could publish your content for you on the web. And then, you had to contend with creating a logical sitemap that will allow your visitors to read and discover pages on your website. Maintenance, updating, and creating all of that content was an arduous process.

Fortunately for us born in this generation, content management systems(CMS) have become more widely available and user-friendly. A web CMS allows users to create, edit, and store HTML files in a more efficient way, making it simple and easy to publish content on the web. Ease of use aside, a CMS also allows you to customize your website from the backend to the front end like never before. Supported by hundreds and thousands of plug-ins, extensions, and themes, the only limit to your website is your imagination.

CMS such as WordPress and Tumblr have become extremely popular these days, thanks to the fact that they’re free to use and are easy to set-up. To get started on either of these two CMS, you’ll just need a working e-mail address, a password, and a title to use for your blog. Even if you’re a complete newbie to blogging, there’s no need to fret – both systems provide you with starter tutorials as well as supplementary FAQs and Help pages that can guide you throughout the process.

If you’re a freelancer or entrepreneur who wants something more advanced than WordPress or Tumblr, then you may want to give Drupal a try. Though it does have its disadvantages such as being a bit slow compared to WordPress, Drupal is a robust open source system that includes several modules, tools, and templates that allow you to set up a complex website fairly easily, so long as you know what you’re doing. Another popular and more advanced, open sourced CMS option is Magento, which is specifically geared toward those of you who want to sell products online through a website. This CMS has everything that an e-commerce website would need, and is supported by a large community of developers and users that create Magento templates, widgets, modules, and extensions.

All in all, there’s a CMS for every need. Whether you’re new to the web or an experienced veteran, your website will benefit greatly from a content management system.

What is the Mobile Web?

The Mobile Web

The mobile web refers to the accessibility of the Internet from a mobile device such as a smartphone or a tablet computer. Consumers may also access browser-based applications from the mobile web for the convenience and increased productivity of the user. In 2008, mobile access to the Internet exceeded fixed based Internet services for the first time since its inception. Multi-touch tablets and smartphones have prompted the growth of the mobile web. Continue reading What is the Mobile Web?